by Jason Long | Oct 28, 2016 | Branding, Creativity, Design, Development, Management, Marketing, News, Running a Business, Uncategorized, Web Design
You’ve created a SaaS! Now it all begins. Picture this: You create a SaaS that you think will be useful, reach a wide range of consumers, and become a smash success. But you need to ask yourself two questions: 1. Who is my target market? 2. Will the system I’m...
by Jason Long | Oct 19, 2016 | Branding, Creativity, Design, Development, Management, Marketing, News, Running a Business, Uncategorized, Web Design
So, you’ve taken the plunge and have finally made that first big sale! Go you! But does just one sale make for smooth sailing in business? Unlikely. Learning to successfully land and keep really great clients is the key to keeping your business running and running...
by Jason Long | Oct 17, 2016 | Branding, Creativity, Design, Development, Management, Marketing, News, Running a Business, Uncategorized, Web Design
In web development, a project of any scale requires strategy and planning upfront. A statement of work (SOW) is a useful (and necessary!) tool that keeps expectations clear and carefully outlines all of the project details needed to make progress. Each client will...
by Jason Long | Oct 12, 2016 | Branding, Creativity, Design, Development, Jason's Pick, Management, Marketing, News, Running a Business, Web Design
So you’re setting out to build a system. It’s your baby. It’s your dream. It’s everything you’ve been hoping for. But do you actually know what you’re building? Do you know what you’re getting yourself into? Do you know what it takes to build this system? Well, first,...
by Jason Long | Oct 9, 2016 | Branding, Creativity, Design, Development, Management, Marketing, News, Running a Business, Uncategorized, Web Design
Bad clients. Everyone has had at least one in their career. You’ve probably had a lot more than one if you’re a freelancer. The good news is that there are tested steps that you can take to decrease the chances of you landing one of those terrible clients by mistake!...
