How to Use Pinterest for your Business
If you think Pinterest is nothing more than just eye candy, well, think again. A lot of people underestimate the power of Pinterest and so they think it won’t be of much help to their business. Let’s check out the stats: Pinterest has over 500,000 business accounts....
Content on Your Team
Put Content People on Your Team A guest post by Jill Cherpack Yes. Really ON your team. When it comes to marketing and communications, brands — including your clients — tend to chase the Next Big Thing. In the world of big things, content, at the moment, is about as...
How Ignoring PCI Compliance Can Ruin Your Business
Why Ignoring PCI Compliance Can Ruin Your Business A guest post by Alex Cartaya. When starting a business or doing freelance work, it’s important to consider the risks of not implementing a plan for PCI compliance. PCI stands for “Payment Card Industry” and covers...
3 Deadly Mistakes to Avoid When Launching a Startup
3 Deadly Mistakes to Avoid When Launching a Startup A guest post from Roshan Jerad Perera, a serial entrepreneur and aspiring web designer. Starting up is easy -- surviving in the long run is where most businesses lose their battles. According to the Wall Street...
Pros and Cons of Working in IT
A guest post from Esteban M. Valeri, an information system engineer living and working in Argentina When I received the invitation to be a guest blogger for BrainLeaf I felt honored, since it meant my work experience could benefit a readers of this blog from all over...
The Agency Model is Broken. Here’s How to Fix It.
A guest post from David Avitabile, who shares what he learned about running agencies in 20 years of working in strategic communications The saying that “the agency model is broken” has been around for a while amongst advertising, public relations and digital agency...
How I Learned to Love Contracts
A personal essay from Irenosen Okojie, an arts project manager and writer living in London When I worked full-time, contracts were my least favourite thing to do, second only to those never-ending meetings and excruciating interactive group exercises that had no...
Random Thing of the Week
Random Thing of the Week returns!!! This time of year is always special. With the seasons changing, the color of the leaves going to their fiery oranges and reds, and the cool air wisping by your face. So, along with all the change, here we are with the return of the...
How to Choose the Right Clients
What’s that thing everyone always says? Something like, “the customer is always right.” Right. But in web design and freelancing, we quite often forget to choose the right customers. Did your mom ever tell you to choose your friends wisely? Mine did. And you should be...
Dealing with Larger Projects – The Safe Way
A guest post from Mario Peshev, owner and WordPress Architect at DevriX Smaller agencies and consultants are often afraid of swimming in deep water when it comes to serious business leads. If you have spent many years in the market, successfully running your business,...
Branding Tips: Communicate First. Design Second.
A guest post from Ashlee Allen, a communications designer based out of San Marcos, Texas. Communicate first means just that. Communicate first. What is the content, concept and message of a brand? Once you can answer these questions, you can guide your creativity in...
The Real Power of Facebook
A guest post from Nicolas Le Breton, a Master's student in Webmarketing at ESSCA in Paris Everyone knows social media is necessary for marketing. However, merely setting up a Facebook page and a Twitter profile is not enough. The social media agency Komfo released a...